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Adding Google Analytics Tracking Code to WordPress
by Tracy R. Atkins (@TracyRAtkins) I met Tracy in the comments on the blog, where he is a frequent contributor. Tracy has an extensive background in technology and is now on his way to becoming a...
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Are You Making These 7 Book Marketing Mistakes?
by Toni Tesori (@Duolit) Toni is one half of the team at Duolit, a self-publishing blog and author services company (the other half is Shannon, Toni’s BFF). I’ve been impressed by the way Toni and...
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Blog2Book: Making the Most of Your Material
by Laura Matthews (@thinkStory) With more writers blogging, and with self-publishing making it easier than ever for bloggers to repurpose their content, the distinction between the two is gradually...
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Case Study: Adventures in Publishing
by Karen McCann (@EnjoyLvngAbroad) I met Karen and her husband Rich when they enrolled in my Self-Publishing Roadmap video training course last year. I’ve followed their progress with interest, and...
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A Professional Editor Takes on Self-Editing
By Linda Jay Geldens Linda Jay is a very experienced book editor and member of the Board of Directors of the Bay Area Independent Publishers Association (BAIPA). Her last contribution to the blog was...
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The 5 Keys to Pain-Free Book Promotion
by Carol Costello I met Carol at a talk I gave on self-publishing at the Mechanics Institute Library. Carol learned book promotion from the ground up last year when she published her first novel,...
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From Author To Entrepreneur: How to turn your knowledge into multimedia products
by Joanna Penn (@TheCreativePenn) This is a guest post from Joanna Penn from TheCreativePenn.com on how you can build multimedia products. I’m really excited to be sharing Joanna’s thoughts here. She...
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Guide to Book Launch and Advance Sales Strategies with CreateSpace and Lulu
by Tracy R. Atkins (@TracyRAtkins) Tracy, a frequent commenter here, has put together his experience with both CreateSpace and Lulu to give you strategies for your book launches. Although this article...
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How Twitter Hashtags Help Authors Find Readers
By Frances Caballo (@CaballoFrances) I met Frances at our local BAIPA meetings, where she is the Social Media Advisor for the group. She has just published a very useful book for writers who want to...
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5 Reasons It’s Hard to Market Indie Fiction and What to Do About It
by Rachelle Ayala (@AyalaRachelle) I met Rachelle at the recent Fremont Writers Self-Publishing Conference. After finding out that she has spent quite a bit of time marketing her fiction, I asked her...
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10 Things I’ve Learned About Self-Publishing
by Matthew Turner (@turndog_million) Matthew, a marketer and novelist, is a frequent visitor to the blog. He last appeared here as the author of Creating an Author Brand to Boost Your Platform. Now,...
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How to Publish Your eBook from Word to Kindle in under Ten Minutes
by Ed Ditto (@BooksByEd) Ed Ditto, an experienced author and ghostwriter, has developed an extremely fast way of moving his books from Word, through Scrivener, and into the Amazon Kindle’s Mobi format...
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Why You Should Judge a Book By Its Cover
by Nick Thacker (@nickthacker) I first met Nick through his excellent LiveHacked.com blog, where he writes about writing as well as the many tasks the modern writer takes on as a digital entrepreneur....
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How to Find the Just-Right Freelance Editor
by David Carr David Carr is a book editor from the San Francisco Bay Area here in California. His last article for TheBookDesigner was Dear Author: Deciding on a Voice. Today he turns to a problem...
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The 4 Best Strategies for Savvy Self-Publishers
Ed: Last year I was asked by Writer’s Digest Magazine to contribute an article to their big publishing issue, and I was happy to oblige. It turned into a fairly long article that became a feature in...
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Do You Know These 9 Huge Opportunities Even Smart Authors Miss?
by Joan Stewart (@PublicityHound) I first met Joan at last year’s IBPA Publishing University, where we presented a session together, and this year in Chicago we got to do it again. Joan is an...
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5 Ways to Stop Procrastinating and Start Building Your Fanbase
by Toni Tesori (@Duolit) Toni’s last post here was the amazingly useful Are You Making These 7 Book Marketing Mistakes? Today she tackles one of the obstacles that confronts many authors:...
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5 Successful Marketing Strategies For Fiction Authors
by Joanna Penn (@TheCreativePenn) Joanna has just introduced her latest book, How to Market a Book, and it’s chock-full of the book marketing wisdom, strategies, and tactics that she’s been...
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World War Word: A Book Formatting Story
by Tina Chan Many authors have wrestled with Microsoft Word over the years attempting to format their books in the software they already own and know how to use. This is not an easy task, because Word...
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Keys to Understanding Amazon’s Algorithms
by Penny Sansevieri (@BookGal) Penny has been marketing books online longer than just about anyone. I had the great pleasure to meet her a couple of months ago, after we had known each other for...
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